Pens

Cross ATX Matte Black Lacquer Ballpoint Pen

The pen sits in the hand with a satisfying weight, its wide brass barrel tapering to elegant points at either end. The matte black lacquer catches light differently than the polished chrome appointments — a quiet interplay of textures that rewards closer inspection. Cross has been refining this particular alchemy since 1846, and the ATX carries that lineage in its balanced proportions and the decisive click of its swivel mechanism. For the executive who signs documents daily, or the graduate receiving their first proper writing instrument, this is the moment pen becomes ritual. The specially formulated ink flows without hesitation across the page, and the integrated clip — engraved with the Cross name — sits flush against a pocket or notebook cover. There is something to be said for a tool that performs its single function so completely that it disappears into the act of writing itself. The Lifetime Mechanical Warranty speaks to an era when things were built to be kept, not replaced. Arriving in a branded gift box with cardboard sleeve, the ATX needs no further wrapping to feel like an occasion. Whether marking a promotion, closing a deal, or simply acknowledging someone who appreciates the weight of a well-made object, this pen does what few corporate gifts manage: it gets used, kept, and eventually passed along with a story attached.

Cross ATX Matte Black Lacquer Ballpoint Pen
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Specifications

PID201477
Min Order5
Production Time3 – 6 weeks
SizePen - Including Clip: L 138 x D 15 Gift Box: L 169 x W 64 x D 44
Color
Basalt Black

Price List

  • All prices are per unit, and are exclusive of tax.
  • Setup price: US$51.28
QuantityPrice Per Unit
50 pcsUS$95.23
100 pcsUS$84.28
250 pcsUS$74.50
500 pcsUS$71.72
1,000 pcsUS$70.88
2,000 pcsUS$69.70
3,000 pcsUS$68.57
5,000 pcsUS$67.98
10,000 pcsUS$67.40
20,000 pcsUS$67.36
30,000 pcsUS$65.16
50,000 pcsUS$63.55
100,000 pcsUS$60.29
SetupUS$51.28
Price Per Unit (5 × US$95.23)US$476.17
Total CostUS$527.45 + Freight + Tax

Samples

Samples are available on request. Please contact us for more information.

1 pcs (unbranded) US$66.32 + US$11.75 freight (Incl. tax)

THE BRAND MANAGER’S TAKE

Why Cross ATX Matte Black Lacquer Ballpoint Pen works

A desk artifact that transforms the act of signing into ceremony — the physical embodiment of credibility that passes from hand to hand across the moments that count.

CLEVER WAYS TO USE IT
  • Borrowing from the luxury hospitality welcome ritual — the pen placed on a branded leather tray in executive suites during industry conferences, the unboxing becoming part of the VIP arrival experience.
  • Borrowing from the academic hooding ritual — pens presented in velvet-lined cases at graduation ceremonies, the weight of the gift matching the weight of the degree.
  • Borrowing from the financial closing ritual — a 'deal pen' gifted at contract signing that becomes the designated instrument for all future agreements at that firm, accumulating story with each signature.
The weight of a signature often matches the weight of the decision behind it.
ASKED AND ANSWERED

Frequently Asked Questions

What is the minimum order for Cross ATX Matte Black Lacquer Ballpoint Pen?

The minimum order is 5 units. Volume discounts apply — at 50,000 units the per-unit price drops to $86.75 (33% lower than at the 50-unit mark). Larger quantities mean a lower per-unit price.

Can I brand Cross ATX Matte Black Lacquer Ballpoint Pen with my company logo?

Yes — Cross ATX Matte Black Lacquer Ballpoint Pen can be decorated with pad print, screen print, laser engraving or full-colour digital branding, depending on the material. Sense2 will send you an artwork proof and a branded sample (sample cost + freight applies, credited back on your order) before production so you can check the logo placement, colour match and finish before we run the full order.

How long does production take?

Standard production time is 1–2 weeks once artwork and payment are approved. Fast-turnaround options may be available for urgent events — contact Sense2 with your deadline and we'll tell you what's possible.

Can I order a sample of Cross ATX Matte Black Lacquer Ballpoint Pen before placing a full order?

Yes — samples are available. Sample cost plus freight applies, and the cost is credited back to you when you proceed with your order. Branded pre-production samples are also available with a setup fee that's credited back on the full order.

What size is Cross ATX Matte Black Lacquer Ballpoint Pen and how much branding can it carry?

Product size: Pen - Including Clip: L 138 x D 15 Gift Box: L 169 x W 64 x D 44. If your logo or artwork needs more space, talk to Sense2 — we can often suggest an alternative product with a larger print area.

What colours does Cross ATX Matte Black Lacquer Ballpoint Pen come in?

Cross ATX Matte Black Lacquer Ballpoint Pen is stocked in: Basalt Black.

What's the best bulk price for Cross ATX Matte Black Lacquer Ballpoint Pen?

Pricing starts at $130.00 per unit at 50 units and drops to $82.30 at 100,000+ units. Pricing is for branded product — setup fees and artwork approval are separate. Send Sense2 your exact quantity for a tier-matched quote.

Can I pair Cross ATX Matte Black Lacquer Ballpoint Pen with other branded merchandise?

Yes — Sense2 can build you a coordinated Brand Kit with items that work together. For Cross ATX Matte Black Lacquer Ballpoint Pen, customers often pair it with branded notebooks, lanyards, drink bottles and tote bags. Tell us the audience and event and we'll curate the kit.

Who is Cross ATX Matte Black Lacquer Ballpoint Pen best suited to as a corporate gift or giveaway?

Picture this: a first-year associate in a glass-walled conference room at 4pm, reaching for the pen during a partner meeting → that quiet surge of competence holding something substantial, the weight in hand matching the weight of being taken seriously. That's the kind of moment Cross ATX Matte Black Lacquer Ballpoint Pen is made for. Tell Sense2 who you're trying to reach and we'll confirm it's the right fit — or point you to a sharper one.

What kind of campaign is Cross ATX Matte Black Lacquer Ballpoint Pen good for?

Think of it this way — "The weight of a signature often matches the weight of the decision behind it". For example: Borrowing from the luxury hospitality welcome ritual — the pen placed on a branded leather tray in executive suites during industry conferences, the unboxing becoming part of the VIP arrival experience. It's the right call when you want the gift to feel considered rather than generic, and Sense2 will brand it to match your identity and the moment.

What makes Cross ATX Matte Black Lacquer Ballpoint Pen a clever choice rather than just another giveaway?

A desk artifact that transforms the act of signing into ceremony — the physical embodiment of credibility that passes from hand to hand across the moments that count. That's the angle our brand team would pitch — a gift that earns a second look and a place on the desk, not the bin.

Find it. Love it. Keep it.

Best Price Guarantee

  • Found a cheaper price? Let us know and we'll do our best to beat it.
  • Prices shown are indicative and may vary with current stock levels.
  • For fast delivery we can airfreight your order; additional airfreight charges apply.

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