
Cooler Bags (16L)
Keep your food and drinks fresh on the go with our custom cooler bag! This stylish 16L cooler is perfect for picnics, beach days, outdoor events, and corporate gifts. Its heather grey polyester design and comfortable carry handle make it a practical and eye-catching choice for families, sports teams, and anyone who loves outdoor adventures.
This cooler bag features PE foam insulation with a PEVA inner liner to keep contents cool. The spacious main zippered compartment holds all your essentials, while the front zippered and slip pocket provide extra storage for snacks, utensils, or your phone. The adjustable shoulder strap and padded handle ensure easy carrying wherever you go. Great for company picnics, school outings, and summer promotions!
Features:
- 16L capacity for plenty of storage
- Stylish heather grey polyester outer
- PE foam insulation with PEVA inner liner
- Large main zippered compartment
- Front zippered and slip pocket for extra storage
- Comfortable carry handle and adjustable shoulder strap
- Bulk packed for easy distribution
Branding:
- Screen Print: 180mm x 110mm (one colour)
- Colourflex Transfer: 180mm x 110mm - Extra $4.00 per unit
- Faux Embroidery: 180mm x 110mm Extra - $4.00 per unit
- Embroidery: 100mm circle - Extra $6.00 per unit
Prices shown include 1 Colour Print, 1 Position.
A cooler bag works every time it's carried: ASI's 2026/2027 impressions study counts the people who see a bag while it's in use, and puts a promotional bag at 4,900 impressions over its life, second only to jackets and fleece. 88% of US consumers said they'd keep one simply because it's useful.[1]
Specifications
| PID | 18673 |
|---|---|
| Min Order | 50 |
| Production Time | 4 – 7 weeks |
| Size | H 265mm x W 300mm x Gusset 170mm |
| Print Size | 180mm x 110mm |
| Checked | Prices verified Sep 28, 2026 · stock levels refreshed Oct 2, 2026 (Sydney time) |
| Color | Grey |
| Branding Options | 1 Colour Silkscreen Print, Embroidered, Full Colour Digital Print |
| Target Market | Education, Public |
| Purpose | Beach, Lifestyle, Office, Outdoor, Travel |
Price List
- All prices are per unit, and are exclusive of tax.
- Branded prices include a 1-colour, 1-position print of your logo. Full-colour digital print is available on this product for an extra A$2.25 per unit at 100 pcs (less at higher quantities).
- Setup price: US$51.44
| Quantity | Price Per Unit |
|---|---|
| 50 pcs | US$39.32 |
| 100 pcs | US$33.66 |
| 250 pcs | US$28.03 |
| 500 pcs | US$24.32 |
| 1,000 pcs | US$22.19 |
| 2,000 pcs | US$20.47 |
| 3,000 pcs | US$19.51 |
| 5,000 pcs | US$18.41 |
| 10,000 pcs | US$17.42 |
| 20,000 pcs | US$16.72 |
| 30,000 pcs | US$16.31 |
| 50,000 pcs | US$15.73 |
| 100,000 pcs | US$15.73 |
Samples
Samples are available on request. Please contact us for more information.
1 pcs (unbranded) US$15.73 + US$11.79 freight per sample (Incl. tax)
| Quantity | Price Per Unit |
|---|---|
| 50 pcs | US$27.52 |
| 100 pcs | US$23.59 |
| 250 pcs | US$19.66 |
| 500 pcs | US$18.41 |
| 1,000 pcs | US$17.64 |
| 2,000 pcs | US$17.16 |
| 3,000 pcs | US$16.72 |
| 5,000 pcs | US$16.28 |
| 10,000 pcs | US$15.87 |
| 20,000 pcs | US$15.29 |
| 30,000 pcs | US$15.10 |
| 50,000 pcs | US$14.73 |
| 100,000 pcs | US$14.73 |
Why Cooler Bags (16L) works
Sell it as the merch that escapes the office — a daily-use companion that puts the brand at lunches, picnics, sidelines and shoots for years, at the cost of a single boozy client coffee.
- ✦Borrowed from luxury hotel turndown rituals: real estate agents leave it on the kitchen bench at settlement, pre-packed with local deli cheese, a bottle of fizz and a 'your first dinner here' card — the keys come with a meal, not a flyer.
- ✦Borrowed from film-set craft services: agencies and production companies hand crews a stocked 16L cooler on day one of a shoot — cold drinks on location becomes the producer's quiet flex, and the bag works every shoot after.
- ✦Borrowed from hospital maternity discharge packs: HR teams send it to new parents on staff filled with freezer-ready meals — it then becomes the daycare-run bag for the next three years, logo riding shotgun daily.
- ✦Borrowed from stadium tailgate culture: gyms and run clubs use it as the finish-line reward at member challenges, loaded with electrolytes and fruit — recovery becomes a ritual, and Saturday park sessions inherit the bag.
“The only piece of merch that gets invited to the beach.”
Functional, casual cooler bag in understated grey marl and black synthetic fabric, with a balanced design and basic quality, suitable for everyday utility.
- Functional
- Practical
- Utilitarian
- Casual
- Generic
Material: heathered synthetic fabric and plain woven synthetic · matte
Frequently Asked Questions
What is the minimum order for Cooler Bags (16L)?▾
The minimum order is 50 units. Volume discounts apply — at 50,000 units the per-unit price drops to US$15.73 (60% lower than at the 50-unit mark). Larger quantities mean a lower per-unit price.
Can I brand Cooler Bags (16L) with my company logo?▾
Yes — Cooler Bags (16L) can be decorated with 1-colour-silkscreen-print, embroidered or full-colour-digital-print. Sense2 will send you an artwork proof and a branded sample (sample cost + freight applies, credited back on your order) before production so you can check the logo placement, colour match and finish before we run the full order.
How long does production take?▾
Standard production time is 4–7 weeks once artwork and payment are approved. Fast-turnaround options may be available for urgent events — contact Sense2 with your deadline and we'll tell you what's possible.
Can I order a sample of Cooler Bags (16L) before placing a full order?▾
Samples for orders outside Australia are available on request. Send an enquiry with the product and your intended quantity — we confirm availability and quote the international freight before anything ships. Branded pre-production samples can also be arranged once an order is confirmed.
What size is Cooler Bags (16L) and how much branding can it carry?▾
Product size: H 265mm x W 300mm x Gusset 170mm. Print area: 180mm x 110mm. If your logo or artwork needs more space, talk to Sense2 — we can often suggest an alternative product with a larger print area.
What colours does Cooler Bags (16L) come in?▾
Cooler Bags (16L) is stocked in: Grey.
What's the best bulk price for Cooler Bags (16L)?▾
Pricing starts at US$39.32 per unit at 50 units and drops to US$15.73 at 100,000+ units. Pricing is for branded product — setup fees and artwork approval are separate. Send Sense2 your exact quantity for a tier-matched quote.
Can I pair Cooler Bags (16L) with other branded merchandise?▾
Yes — Sense2 can build you a coordinated Brand Kit with items that work together. For Cooler Bags (16L), customers often pair it with branded notebooks, pens, drink bottles and lanyards. Tell us the audience and event and we'll curate the kit.
How effective is a cooler bag as a branding tool?▾
Research such as ASI's Global Advertising Impressions Study (2026/2027) puts numbers on it (figures are from its US-consumer findings). Promotional bags generate 4,900 impressions over their lifetime — the second-highest of any product category in the study. 77% of consumers would be more likely to do business with the advertiser who gave them the bag. The study works out lifetime impressions as the average time a product is kept × how often it's used × the number of people who see it in use. Source: ASI Global Advertising Impressions Study, 2026/2027 — https://media.asicentral.com/resources/AdImpressionStudy/Ad-Impressions-2026.pdf
Do people actually keep and use a cooler bag?▾
ASI's Global Advertising Impressions Study (2026/2027) asked exactly that (figures are from its US-consumer findings). 84% of consumers would keep a promotional bag for at least one year. 92% would use a promotional bag at least once a month. 88% would keep it because it is useful to have. Source: ASI Global Advertising Impressions Study, 2026/2027 — https://media.asicentral.com/resources/AdImpressionStudy/Ad-Impressions-2026.pdf
Who is Cooler Bags (16L) best suited to as a corporate gift or giveaway?▾
Picture this: a tradie or site worker → 6:45am, packing lunch and two cold drinks before a 38-degree day; the bag earns its place in the ute permanently. That's the kind of moment Cooler Bags (16L) is made for. Tell Sense2 who you're trying to reach and we'll confirm it's the right fit — or point you to a sharper one.
What kind of campaign is Cooler Bags (16L) good for?▾
Think of it this way — "The only piece of merch that gets invited to the beach". For example: Borrowed from luxury hotel turndown rituals: real estate agents leave it on the kitchen bench at settlement, pre-packed with local deli cheese, a bottle of fizz and a 'your first dinner here' card — the keys come with a meal, not a flyer. It's the right call when you want the gift to feel considered rather than generic, and Sense2 will brand it to match your identity and the moment.
What makes Cooler Bags (16L) a clever choice rather than just another giveaway?▾
Sell it as the merch that escapes the office — a daily-use companion that puts the brand at lunches, picnics, sidelines and shoots for years, at the cost of a single boozy client coffee. That's the angle our brand team would pitch — a gift that earns a second look and a lasting place in the customer's day.
Find it. Love it. Keep it.
Best Price Guarantee
- Found a cheaper price? Let us know and we'll do our best to beat it.
- Prices shown are indicative and may vary with current stock levels.
- For fast delivery we can airfreight your order; additional airfreight charges apply.
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