Brand crush
Identity by @branding.board
Branding for @barnesnaturals, an Australian wellness brand known for its premium Manuka honey products. by @ashbrennan Submit your work for a chance to be featured #brandingboard
More moments worth a look.
Treating a dense, chaotic forest like standard wrapping paper is a quiet flex. They dropped a polite, widely tracked wordmark right over all that organic noise, letting the extreme contrast do all the heavy lifting.
The heavy film grain and soft focus on that deep blue gradient pull you straight into a mood before you even register a brand. It proves that low contrast and raw texture can hold attention far better than a sharp, glossy image.
Embedding a sharply milled gold monogram among vintage bone and resin dice signals effortless ownership of the leisure space. The strategic bet here is that a quiet, tactile intervention builds stronger brand recall than a high-contrast logo slap ever could.
Ask Findie for a quick conversation, or hand the brief to Susan and the team. Either works.
